This policy was last updated December 2019.
Your privacy is important to Lalymom LLC. The policy below outlines how your personal information is collected and how it is used when you use our website.
Founded in 2013 and based in the United States, Lalymom.com is an independently operated blog run by Laura Marschel. This website shares kids crafts, kids activities, recipes and tips for being a healthy parent. Lalymom® is a registered trademark.
How Information is Collected
Here is how your information is collected on Lalymom.com:
- if you subscribe to the newsletter
- if you leave a comment on the blog
- if you purchase a product via the Lalymom store
- through website cookies and log files
- through Google Analytics
If you decide to join the newsletter via any of the many sign up forms located throughout this website, then your email address is required. We require your email address in order to send you the emails and in some instances we require your first name so that my emails to you will include a friendly personalized note.
At the bottom of every email I send, you will find a link to unsubscribe. You may unsubscribe from the newsletter at any time, and using the link at the bottom of the email is the simplest, fastest way to do so. If you are having trouble unsubscribing or would like to be removed from the newsletter, then simply send me an email at info @ lalymom.com asking to be removed.
Currently, I send a minimum of one email per week. However, I will occasionally email you about products and other promotions that may be relevant to your interests.
Your email and name are never sold or given away to a third party.
All emails you receive are CAN-SPAM compliant. At the bottom of every email, you will find information on how to contact the sender, as well as information on how to unsubscribe.
Love something you read on my blog? Then leaving a comment is a great way to do that! I personally love hearing your feedback. If you choose to leave a comment on a blog post, then please be aware that the comment is then public and visible to anyone who reads the comment section. Your email address is never shared or disclosed, but your name and comment will be visible to others.
It is highly recommended that you avoid leaving detailed personal information in your comments.
I reserve the right to remove comments deemed as inappropriate, threatening, profane, or spammy without notice. My website uses a comment moderation system that requires approval of all comments before they are published.
Products in the Lalymom are sold via Woo Commerce. Your name, email address, and country are required during the checkout process. This information is required in order to send you the purchased product and to determine whether or not the EU VAT tax should be applied to your purchase.
The details you enter are stored by the third party applications. All payments are made through PayPal, which does not store your financial information once the transaction has been processed, unless you have an account and have requested that they do so.
I also sell products via affiliate programs. Each program collects and retains their own data. I do not have access to the personal information that is collected by these affiliate programs. It is best to read their individual privacy policies for more information on how your data is collected and used.
Cookies store user-specific information into a log. I use the following cookies on Lalymom:
- Amazon (for advertising)
- Facebook Pixel (for Facebook ad targeting): Read how the Pixel works
- Google Analytics (for tracking website traffic and user behavior): Read how their cookies work
- Mad Mimi (for email tracking): Read how their site tracking works, via parent company GoDaddy
- Social Warfare social share buttons (for social sharing): Read how their cookies work
- AdThrive (for advertising) : Read how cookies work with them
- VigLink (for Affiliate links, like this one for Rothy's) See how their cookies work and how their affiliate links work.
Lalymom uses Google Analytics to track website performance and user behavior. It provides information on pageviews, referral sources, and other valuable information that helps me adapt the content I write for this website. Google Analytics does capture anonymous data about location, age, gender, and interests, but I have no way to connect that information and specifically identify you. Google Analytics may also capture your IP address as you make your way around this website. User and event data is retained for 26 months and then is automatically deleted. You can read more about that here.
Advertising Privacy Statement for Lalymom.com
This Site is affiliated with AdThrive, LLC (“AdThrive”) for the purposes of placing advertising on the Site. AdThrive uses standard and widely-available tools for the placement and serving of ads, including those provided by Google, Inc. and its affiliates. We publish interest-based advertisements on the Site; that is, ads that are tailored to reflect your interests. To help understand your interests, AdThrive, Google and our other advertising partners will track your behavior on our website and on other websites across the Internet using cookies.
A cookie is a file containing an identifier (a string of letters and numbers) that is sent by a web server to a web browser and is stored by the browser. The identifier is then sent back to the server each time the browser requests a page from the server. Cookies may be either “persistent” cookies or “session” cookies: a persistent cookie will be stored by a web browser and will remain valid until its set expiry date, unless deleted by the user before the expiry date; a session cookie, on the other hand, will expire at the end of the user session, when the web browser is closed. Cookies do not typically contain any information that personally identifies a user, but personal information that we store about you may be linked to the information stored in and obtained from cookies.
For European Economic Area Residents
If you reside in a country in the European Economic Area (EEA), then under the GDPR and applicable data protection laws you have the rights, among other things, to access your personal data, have us erase it, and/or restrict its further processing. If you wish to access or delete your personal data (if any) maintained by us or AdThrive related to advertising on the Site, you can contact us at info@ lalymom .com and contact AdThrive at info@ adthrive. com. If you wish to see a list of the advertising partners we work with or change which of those partners track your behavior using cookies, click the ad preferences link at the bottom of the site. (Available in the EU.)
For California Residents
California law gives residents the right to opt out of the “sale” of their personal information to third parties, including for advertising purposes. Under California law, the sharing of your information with a service provider for advertising purposes could be considered a “sale.” To opt out of the sharing of your information for advertising information, click the opt out link provided in the footer of this page. You also have the right to request from us the categories of personal information that we have shared and the categories of third parties to whom the information was provided. To make such a request, please contact us at email@example.com. To be clear we do not share your name, contact information, or any other sensitive information with third parties, and the categories of third parties that we share information with for advertising purposes are supply side platforms, programmatic advertising exchanges, and demand side platforms.
Social Media Privacy
Lalymom uses various social media platforms. Lalymom is not responsible for what you post on Lalymom's social media channels.
If you are under 16 years old, you must first have parental permission before using our website or entering personal information.
You have the right to access your personal data and know how it is being processed. Hopefully, the policy above adequately explains how your data is used.
Personal information will not be transferred unless we are legally obligated to do so. If you would like your information to be removed from our systems, please contact info @ lalymom.com. You can request to be removed at any time.
Lalymom contains links to other websites. As such, Lalymom is not responsible for the privacy policies of other websites or the third party applications it uses.
Advertising and Commission Disclosure
This blog accepts forms of cash advertising, sponsorship, paid insertions or other forms of compensation.
This blog abides by word of mouth marketing standards. We believe in honesty of relationship, opinion and identity. The compensation received may influence the advertising content, topics or posts made in this blog. That content, advertising space or post will be clearly identified as paid or sponsored content.
The owner of this blog is compensated to provide opinion on products, services, websites and various other topics. Even though the owner of this blog receives compensation for our posts or advertisements, we always give our honest opinions, findings, beliefs, or experiences on those topics or products. The views and opinions expressed on this blog are purely the bloggers' own. Any product claim, statistic, quote or other representation about a product or service should be verified with the manufacturer, provider or party in question.
This blog does not contain any content which might present a conflict of interest.
Lalymom Kids Activities Liability Disclosure
Participation in any activities described on this blog shall be done at your own risk. Please supervise your children and take necessary precautions at all times. Lalymom is not responsible for any injury or damage done while replicating activities from this blog.
Lalymom Affiliate Disclosure
Lalymom is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to amazon.com. Lalymom also participates in other affiliate programs via Viglink, Share-a-sale, Commission Junction, and Impact Radius as well as via Sendowl and Gumroad. This post may contain affiliate links which won’t change your price but will share some commission.